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Senior Marketing Manager

Makati, Philippines

Overview

As a Senior Marketing Manager, you will report to the Head of Department Support Team and work closely with the Director of Sales and Marketing to develop aligned and effective marketing campaigns and initiatives aimed at driving optimal business results. You will lead and coordinate a range of marketing and communication projects—from initiation through execution—while ensuring all stakeholders remain aligned and engaged.
This role is expected to grow over time, beginning with project management of specific campaigns and evolving into independently leading complex, multi-channel marketing initiatives with increased responsibility.

Job Description

  • Managing tactical and regional marketing projects, campaigns, and events from planning to execution, monitoring, and evaluation.
  • Overseeing project or campaign progress, ensuring timely communication, follow-ups, and engagement with stakeholders.
  • Supporting and co-managing large-scale strategic, global, and integrated marketing campaigns involving multiple channels and diverse stakeholders.
  • Identifying potential project issues or blockers and proactively addressing them through stakeholder engagement and plan adjustments.
  • Leading the development of integrated marketing campaigns targeting key customer segments.
  • Identifying subject matter experts (SMEs) and coordinating their contributions to content assets used across campaigns.
  • Ensuring proper and consistent use of the AMCO brand across the organisation and providing guidance on brand-related initiatives and inquiries.
  • Assisting in the organisation of internal and external events such as conferences, meetings, customer visits, sponsored events, and webinars.
  • Contributing to the optimisation of internal workflows, processes, and blueprints to improve efficiency and collaboration with other departments.
  • Tracking marketing performance metrics and contributing to the monthly Marketing Performance Report.
  • Mentoring the marketing team, fostering innovation, collaboration, and continuous improvement.
  • Acting as a trusted link between the global Director of Sales and Marketing and the Manila-based Head of DST, supporting team well-being, organising social activities, managing concerns, and acting as a secondary point of contact for the team.
  • Managing the Digital Marketing Specialist, ensuring alignment with overall marketing strategies, campaign and event objectives, workload balancing, and professional development.

Requirements and Qualifications

Education & Professional Background

  • Bachelor’s degree in Marketing, Communications, Business, or related field
  • 5+ years of experience in marketing, campaign management, events, or related roles, ideally within a multi-channel or B2B environment.
  • Experience developing integrated marketing campaigns, content creation workflows, and brand
    implementation.

Skills

  • Proven experience in CRM systems, specifically HubSpot (campaign management, workflows, analytics, automation, and reporting).
  • Strong project management skills with experience overseeing end-to-end marketing initiatives
  • Demonstrated ability to manage multiple stakeholders across different functions andgeographical locations.
  • Proficient with InDesign
  • Strong analytical skills with the ability to interpret marketing performance metrics.
  • Excellent communication, interpersonal, and stakeholder management skills
  • Experience in managing or mentoring junior marketing staff is a plus.
  • Ability to work independently, manage shifting priorities, and handle complex projects effectively.

Personal Attributes

  • High level of professionalism and a positive attitude.
  • Strong leadership skills with the ability to motivate and guide teams.
  • Proactive and results-oriented mindset.

Perks and Benefits

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